Tesco has expanded its range of Isle of Man Meats products to include minced and diced beef which went on sale this week (w/c October 11th).
To celebrate the launch shoppers at the store tucked into free samples of beef stew and burgers cooked up by Isle of Man Meats chef Maciej Mierzejewski.
Phil Parsons, Plant Director at Isle of Man Meats, said: “This is great news for us, Tesco, and the local economy. We have a great relationship with Tesco, and our range of whole and half shoulders of Manx lamb, whole and half legs of Manx lamb, Manx beef roasting joints, and Manx beef carvery joints are already popular with their customers. We have been working to expand the range for some time, but that was delayed due to the impact of the pandemic. So we’re delighted to see our minced and diced beef products in store and already selling well. I’m sure they will continue to be popular with shoppers looking to make sure it’s Manx and create tasty, great value meals any day of the week.”
Neil Connell, Tesco Douglas Store Manager, said: “We’re always keen to support local producers which are so important to Manx agriculture and the local economy, so we’re delighted to extend the Isle of Man Meats range which is already very popular. Freshness, quality and value are very important to Tesco and our customers – and Isle of Man Meats’ products meet all of those criteria, so this is an ideal partnership for us.”
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